We're happy to announce that we have signed a multi-month partnership with Trndsttrs, a prominent marketing agency. Trndsttrs will be working in tandem with our Marketing Team to help grow the Mandala brand and expand our global reach across a multitude of platforms.
Trndsttrs has worked with Fortune 500 and startup brands alike across insights, strategy, and marketing campaigns. These brands include Coca-Cola, McDonald's, The North Face, L'OREAL, Garmin, and other globally recognized companies.
Trndsttrs will primarily be responsible for:
- Brand Legitimacy & Awareness
- Community Building & Engagement
- Conversion Tracking
- Content Creation
- Social Media Cross-Platform Development (TikTok, Instagram, Twitter, etc.)
- Key Demographics Integration
- Branded Productions
- Influencer / UGC Content
- Influencer Promotions
- Community Activation
The target market Trndsttrs specializes in is Gen-Z (18-25). This is an underserved target audience that we have identified as highly likely to invest in cryptocurrencies. TikTok has quickly become not only the highest consumption social channel, but the epicenter for trends and movements. Together, Trndsttrs and Mandala will cultivate a community through Gen-Z's favorite platform: TikTok.
We are extremely confident in this partnership's ability to push the Mandala brand forward as we begin the next chapter of our existence as a Digital Currency Exchange. We have more news and content coming down the pipeline as we ramp up our marketing efforts in preparation for the completion of our API.
Thank you for your continued support,